The Shine Iberia (A Banijay Company) programme for Mediaset España, which gives a voice to people with ASD (Autism Spectrum Disorder), continues to win awards for its social impact and originality, consolidating its position as a benchmark in inclusion and diversity.
An award-winning format for its commitment to inclusion
100% ÚNICOS, the programme that allows people with ASD to become interviewers of prominent personalities, has been recognised with prestigious awards in 2024. At the 26th edition of the AMIAB Awards for Social Inclusion, the format received the award in the Communication category, highlighting its role in making diverse abilities visible. Guillermo Fesser, presenter of the programme, thanked the award in a video in which he claimed the need to give more space on television to people with disabilities.
In November, the programme received another award, this time at the FAAM XXI de Oro. The event, held in Almería, awarded 100% ÚNICOS for its work in the media, recognising its sincere and unfiltered approach to the reality of people with ASD. In addition, the Gesto 2024 Awards gave the programme the award in the category of ‘Initiative, Project or Practice’, highlighting its quality and impact on the representation of disability.
Outstanding nominations
100% ÚNICOS has also been nominated for the Iris Awards of the Spanish Television Academy in the category of Best Informative Programme. These awards recognise excellence in the Spanish audiovisual field and celebrate the most innovative and relevant formats. Although the jury’s decision is still pending, this nomination is already a significant achievement for the format.
In addition, the programme has also been nominated in the PRODU Awards, which recognise the best of Ibero-American content, in the category of ‘Best programme promoting diversity and inclusion’, consolidating its position as a format committed to social representation at an international level.
Much more than a television programme
The success of 100% ÚNICOS lies in its ability to generate authentic and emotive conversations, giving prominence to a sector of the population that faces daily challenges such as misunderstanding or social exclusion. Guests such as Antonio Banderas, Rozalén and Dabid Muñoz have experienced being interviewed by people with ASD, living a special encounter in which they opened up completely.
With more than 450,000 people with ASD in Spain, the programme has not only surprised its viewers, but also contributes to the desire for a paradigm shift in the perception of autism. People with ASD seek inclusion in the work and school environment. They create their own families, vote and are part of society in the same way as neurotypical people.
100% UNIQUE shows us that inclusion in television can be innovative, educational and deeply humane.